James Nardell

Senior Affiliate Manager, AMWSO

James [a British citizen who currently lives and works in Bangkok, Thailand] is seasoned in; affiliate marketing, web/digital strategy, search engine marketing, online marketing and eCommerce.

  • James Nardell
  • April, 1977
  • 136/23 Pradiphat Road, Bangkok. 10400. Thailand
  • james@jamesnardell.com
  • +1 (805) 624-5669
  • http://www.jamesnardell.com

Summary

  • There are 3 words James lives by: 1. Consistency. 2. Stability. 3. Performance. James [a British citizen who currently lives and works in Bangkok, Thailand] is seasoned in; affiliate marketing, web/digital strategy, search engine marketing, online marketing and eCommerce. Over the past 8 years James has specialized in affiliate program management, paid search marketing [SEM/PPC], natural/organic search marketing [SEO], and business development for clients. James is always looking to build rich and deep relationships with strategic partners, and explore new opportunities. ROI/ROAS is always the focus. Specialties: • Online Marketing / Digital Marketing / Interactive Marketing & Advertising / Internet Marketing • Affiliate Program Management • Performance-Based Marketing • Relationship Marketing • Paid Search Engine Marketing [SEM/PPC] • Natural /Organic Search Engine Marketing [SEO] • Comparison Shipping Portals • Email Marketing • e-Commerce • Multi-Channel Retail Marketing • Web Strategy and Web Analytics • Online Retail & Merchandising • Strategic Alliances • Partnerships and Sponsorships

Employment

  • Senior Affiliate ManagerApril 2005 - Present

    AMWSO

    Responsible for growing the affiliate marketing channel for; Paychex, Builders Network and iolo technologies. [Previous clients have included; EPPS, Gaiam, Panda Security, Waterfront Media, RedCappi, SalesNexus, Shopster, BluePenguin Software, MagsForLess, Laptops For Less and Real Subliminal]. - Manage external relationship with affiliate networks. - Set the strategic direction for all affiliate programs. - Review incoming proposals and make recommendations for partnerships and engagements; prepare revenue and cost analysis; estimate value of media/partnerships. - Develop marketing programs [consumer and affiliate offers, affiliate communications, and newsletters] and oversee the execution. - Recruit and activate affiliates, activate inactive affiliates, and deepen relationship with existing affiliates. - Coordinate internally with the following client departments; marketing, creative, legal, and merchandising to execute against all deliverables. - Conduct weekly review and ROI analysis of the affiliate programs and track to forecast. - Work with technology team to implement new or enhanced partner data feeds related to the affiliate programs.

  • TrainerApril 2004 – April 2005

    Inlingua

    • Provided training to employees [up to executive level] of multi-national organizations located in Bangkok. [Companies facilitated training programs at included: Exxon Mobil, Hapag Lloyd, Carrefour, and Geodis Overseas]. • Facilitated English language training and professional development, focusing primarily on presentation skills, negotiation skills, team building exercises and effective business writing. • Conducted design and development of materials used in programs. • Designed and coordinated final and mid-course performance evaluation.

  • Sales ManagerNovember 2003 – April 2004

    ELC International

    • Sold and developed Business English and skills development programs to organizations inside and outside Bangkok.

  • Market Research InterviewerJanuary 2003 – October 2003

    TNS Media Intelligence

    • Interviewed members of the general public across the south west of England “face to face” using a multimedia computer. • Conducted all surveys according to briefing instructions and specified targets/quotas. • Communicated/liaised with both the regional management team and head office on a daily basis. • Member of and worked according to the standards of the market research society.

  • Training Center ManagerOctober 2001 – November 2002

    Ideal English Academy

    • Sold and developed Business English and skills development programs to organizations inside and outside Bangkok. • Sold and developed Thai English teacher training program. • Recruited personnel from both inside Thailand and overseas to facilitate the various programs.

  • TrainerMay 2001 – September 2001

    Vektor Multimedia

    • Provided both English language and skills based training to employees of multi-national organizations located in Bangkok. [Companies facilitated training programs at included: Shell, AIS, and Caterpillar] • Facilitated English language training and professional development using both multimedia resources and materials developed specifically for the programs. • Conducted design and development of materials used in programs. • Coordinated interactive [non classroom based] courses using the Internet and telephone as the medium of communication with the students. • Designed and coordinated final and mid-course performance evaluation.

  • TrainerSeptember 2000 – May 2001

    APM Training and Development

    • Provided training to employees [up to executive level] of multi-national organizations located in Bangkok. [Companies facilitated training programs at included: Exxon Mobil, Philips Semiconductors, AIG, Bank Thai and Pan Asia Paper] • Facilitated English language training and professional development, focusing primarily on presentation skills, negotiation skills, team building exercises and effective business writing. • Conducted design and development of materials used in programs. • Designed and coordinated final and mid-course performance evaluation.

  • English Language InstructorNovember 1999 – August 2000

    Nava Language School

    • Provided English language courses to adults and companies based in Bangkok. • Conducted interviews with prospective students both in-house and at their companies in order to evaluate their ability and place them on a program suitable for their requirements.

Education

  • University of the West of England1996 – 1999

    BA (Hons) Business Studies with Combined Science, Business

    Modules completed include: Operations Management, Understanding Financial Information, The Business System, Managing Change, Marketing, Managing Quality and Productivity, Management Methods in Science, Electronics for Science and IT, The Biotechnology Industry, Properties of Matter, Sensors and Systems, The Art of Signal and Image Processing, Microbiology/Human Biology, Biomedical Instrumentation, Ecology and Evolution, The Nature and Control of Pollution, and French.

  • Chichester College1995 – 1996

  • Yeovil College1993 – 1995

    A-Level: Biology, History and Economics

  • Sherborne School For Boys1990 – 1993

Languages

  • Thai, French.

Interests

  • Cooking, Scuba Diving/Snorkelling, Shooting, Wine, Cinema.

Languages

  • Thai

  • French

Thinking Skills

  • Achievement Orientation

  • Analytical Thinking

  • Critical Judgment

  • Planning and Organizing

  • Problem Solving

Leadership Skills

  • Decision Making

  • Leading and Managing Change

  • Motivating Others

  • Resource Management

  • Results Management

  • Strategic Thinking

Interpersonal Skills

  • Conflict Management

  • Interactive Communication

  • Partnering

  • Relationship Building

  • Report Writing

Personal Skills

  • Adaptability

  • Attention to Detail

  • Client Focus

  • Continuous Learning

  • Initiative

  • Self-Management

  • Quality Focus

Contact info

  • 136/23 Pradiphat Road, Bangkok. 10400. Thailand

  • Email: james@jamesnardell.com
  • Phone: +1 (805) 624-5669
  • Website: http://www.jamesnardell.com

Let's keep in touch